Content Planning Day
What if your content worked harder for you?
Plan your content marketing strategy in a day.
Tell me if this sounds like you.
✨ You struggle with bringing in ideal clients to your website from your posts, or the traffic you do have doesn’t stay long or even return.
✨ You want a better way to showcase your expertise with lasting effects for years to come, capturing more leads from your existing content.
✨ You’re overwhelmed with a bunch of content ideas and want a strategic plan to vet the best ideas or you’re out of ideas for what to create next.
✨ You want to take back control over your schedule to be more intentional with your time.
✨ You believe in your story. You KNOW your message is worth sharing with the world if only you didn’t get lost in the sea of all the content already in existence.
✨ You want Google, or any search engine, to refer clients to you, to be known as the go-to expert in your industry.
But what if there was a way to build content that did the hard work for you?
Your content marketing strategy can be as simple as you want it.
Planning just makes implementation easier.
That’s why I created Content Planning Day. I want to help you see the picture on the puzzle box of your content marketing strategy to create the puzzle pieces that fit together for your marketing masterpiece. Get your content to work harder for you with a content marketing strategy planned in a day.
Praise for Stefanie
The world of SEO and keywords has alluded and quite frankly, intimidated me for a long time! Now I feel like I have some tools I can really wrap my mind around.
Want in too? Course enrollment closes Sunday, June 7, 2020 at 11:59 PM Pacific.
✨ Your content works harder for you to bring in and keep that quality traffic on your website.
✨ Your marketing strategy didn’t need new content every day while it worked for you so you can do other things.
✨ Your content reached ideal clients all over the world so you become the go-to expert everyone wants to know and work with.
✨ You knew exactly what content your ideal clients need first and next.
✨ You’re found and hired over a piece of content created years ago.
This is all very possible. These dreamy situations can be your reality with what I teach inside Content Planning Day.
More Praise for Stefanie
Stefanie helped me refine my content writing so it could be technically accurate while still invoking the right tone, as well as providing SEO value. Having a professional review my work to provide unbiased feedback has helped me better understand how I communicate with readers via a digital platform. I would highly recommend Stefanie’s services to anyone producing authoritative content.
Spots are limited to 20 seats, enroll before Sunday, June 7, 2020 at 11:59 PM Pacific.
What’s inside Content Planning Day?
Step 1: Understand how Google works
✨ Optimized call to actions (CTA)
✨ Establish authority and trustworthiness
✨ Understand & use Google Analytics & Search Console
Step 2: Understand what your audience needs
✨ Publishing schedules
✨ Content Idea Harvesting
Step 3: Validate your content ideas
✨ Different keywords types
✨ Understand & use keyword research data
✨ Select the best keywords
What about the bonus?
✨ Simplified Content Calendar Template
✨ Blog Post Writing Guide
✨ 1:1 Voxer Support for the first 10 students
The modules, support, and bonuses represent a $1,750 value, but you can get started today for just $249. That’s about a coffee a day for 2 months.
Even More Praise for Stefanie
I just wanted to thank you for a comment that you made last week about some ideas on how to make writing a bit easier. Just having these ideas helped me out. At the very minimum, my mindset shifted into “this is possible and there are some outside the box solutions.”
What else is included?
✨ Lifetime access
✨ Course materials
✨ Daily access to me (limited spots)
For as long as this course is active, you’ll have access to the entire course and all future updates. SEO content marketing best practices have changed in the last few years. Know it will change again in the next few years. When those changes alter the strategy I teach, I’ll update the course to reflect those changes.
The 3-step system to harder working content will provide you that puzzle box image and frame to build the rest of your content marketing strategy. This is the blueprint for your business’s content marketing strategy to create more ease in business and life.
Track your notes, and highlight the most important information to takeaway. Each lesson is packed with useful and actionable guidance. Use the workbooks to organize and reference back to your notes.
Each bonus was specifically created so you can take the information you learned to create content yourself. Access to the Simplified Content Calendar Template spreadsheet and the Blog Post Writing Guide is everything you need to actually implement your content marketing strategy.
Rather create videos or podcast episodes? Great. The approach I teach applies to all content formats. The most value in this course is for blog content but it’s not exclusive to blogs.
The first 10 students to enroll now get daily access (Monday-Friday) to personal support via Voxer. Get your questions answered, concerns cleared up, and work through some collaborative brainstorming together. But hurry, this V.I.P. experience is available only to the first 10 students.
Online Learning, On The Go
My favorite thing about an online course is we can learn wherever we are. So whether you’re on a computer, phone, or tablet, you have access to the course wherever you have internet access.
You can get started right now for only $249.
Enrollment ends once 20 spots have been claimed OR Sunday, June 7, 2020 at 11:59 PM Pacific. Whichever is first, so that the first lesson can be released on time on June 15.
Remember, only the first 10 students get extra support via Voxer.
Yet More Praise for Stefanie
I was super busy and felt overwhelmed trying to do all of the things by myself. It just wasn’t working. The SEO and keyword optimization are some of the biggest values. I would’ve never thought about those things. The best thing is I have content with a plan for more and I learned some things about keywords! I’m impressed.
Got Questions? Get Answers.
Who runs this thing?
I’m Stefanie Gary, the blog writer for womxn coaches growing their business and creator of Content Planning Day. I worked with dozens of clients and saw one prevalent issue. They couldn’t see the big picture that their content could play for their business. I helped them tie in different topic ideas into a strategic content marketing plan before we got to work creating that content.
Now I can share what I know to your benefit too! Previously this information was only available to my clients. Now you can get access to the same content marketing strategies I share with my clients inside Content Planning Day.
Why isn’t this a bigger investment?
Honestly, it should be. I want to keep this course accessible for those seriously needing a content marketing strategy that doesn’t involve daily work, room for vacations, and supports your ideal lifestyle.
How is this different from the Practical Content Strategy & Marketing Course?
Content Planning Day is a smaller course taught by one expert, me, at a lower price point. Practical Content Strategy & Marketing Course is targeted to the experts doing the work.
Content Planning Day is for the experts who will be outsourcing the work at some point. You don’t need to know all of the technical how-to steps. You need to know what you need to know to be the visionary CEO.
What is the refund policy?
I’m proud to have happy clients who’ve been invested in making the strategies work. We’re committed to success. I know what I teach works. Unfortunately, due to the digital nature of online courses, I do not offer refunds on purchases.
What are the terms and conditions?
Terms and conditions can be found here.
I’m a (consultant//coach//seller//etc.) is Content Planning Day right for me?
If you have a message to share, people to serve, and a search-driven platform that you use, then yes. This course is for you, even if you use audio or video formats instead of blogging. Content Planning Day doesn’t hinge on the content format to work.
I want to learn about (SEO//content marketing//blog writing). Will you cover that?
I do touch on each subject, but I do not teach any of these topics in depth.
To understand the content marketing strategy, you’ll need to understand the SEO behind the decisions made. Then the content marketing strategy I specifically teach hinges on you being the expert in your industry. Finally, the strategizing for your business comes into play in the final step of my 3-step system to harder working content.
Is content marketing right for my business? Is your strategy right for my business?
Content marketing can be used by any business model in any location, time, and strategy. Product sellers, service providers, consultants, coaches, speakers, event organizers, restaurants, dog walkers and many more could experience growth with content marketing.
But not all strategies are equal. My content marketing strategy is all about organic traffic from search engines. No paid ads. No social media. And with any strategy comes the planning.
Content Planning Day is focused on the strategy outline, planning, and implementing the organic marketing strategy I’ve taught my clients.
How quickly can I expect results?
Due to the varying nature of Artificual Intelligence updates, industries, and your expectations, results will vary widely. It could take 1 week to 1 year to see anything like what your expectations are.
However, 3 months is the benchmark across the board to see changes and where you might want to adjust your approach.
How much time will this course take?
Content Planning Day is currently in beta form. Content is dripped out weekly, starting on June 15.
Each lesson is created to be consumed and implemented in less than an hour a week. Once everything is available, should you choose to wait until everything is available, learning and implementation can be completed within 1 day.
When you return to this course in the next round of content planning, it’ll only take 1 of your CEO days to plan for your business.
Do I get updates when the algorithm changes the strategy?
The thing about this strategy is that it’s focused on providing value first. All updates in Google’s search algorithm have been to better identify and highlight the highly valuable content. The strategy isn’t likely to change anytime soon.
However, the other benefit of Content Planning Day is your lifetime access to the course and any future updates made to the content and strategy.
Do I have to create more content at the end of this course?
No. If you have even a dozen blog posts, then you’ll have content that you could return to for updates and optimization. I’ll help you find where you currently rank in Google’s search results, how the content is performing, and how to update older content.
Do I really need to plan my content in advance like this?
The best plans can make anything possible. The worst plans are no plans at all. Whether you work with a creative flow or scheduled time blocks, a content plan is your custom roadmap to increasing your visibility and authority.
Will you help me install Google (Analytics//Search Console)?
Yes. I’ll walk you through setting up Google Analytics and Google Search Console on your WordPress or Squarespace website.
For the first 10 students, I may also personally help you.
When can I get started?
The first lesson drops on June 15. Enrollment is open now. Secure your seat today. Voxer support is waiting for the first 10 students to enroll.
Who is Content Planning Day for?
You need extra money, but don’t have time for the more intensive marketing strategies nor the money to invest in expensive ads.
You want to get into business with a solid plan that doesn’t require a lot of upfront costs. You have a little bit of time to build up content to establish yourself, but you need the step-by-step guidance.
You have so much content already. Now you just need to capitalize on those resources to implement a cohesive strategy across all of your content platforms.
You need to bring in more local clients using online ordering systems. Get in front of the Google users near you with content idea prompts and the right keywords in your content.
Social media marketing got your business this far. Content marketing will add another layer in your overall marketing plans to build out your client list.
If you wanted to do this yourself, you could spend years of trial-and-error to figure this out on your own. You could spend thousands of dollars on all the different education materials needed to get to this system yourself. You could even continue what you’re doing now.
You could have your content working harder for you to bring in and keep traffic on your website now. You could answer all of your potential client’s questions, priming them so they’re ready to buy your offer when you do present it to them. You could even get your website to grow your client waitlist for you.
Imagine where you could be just 3 months from now
✨ Your content is working harder for you to bring quality traffic to your website.
✨ You have control over your schedule, your marketing efforts, and your business growth.
✨ You reach people anywhere in the world who need what you have to share.
✨ You receive recognition for the expert that you are and get the prestige you deserve.
Let’s be clear
Content Planning Day is open for enrollment until all 20 seats are filled or July 7, 2020 at 11:59 PM Pacific. The first 10 students get additional 1:1 Voxer support with me.
There’s no guarantee that the next open enrollment will still be at this same price point. I really don’t know what’s going to happen.
Secure your spot today and receive all future changes and updates for just $249.
Doors close soon. If you’re ready for a plan to implement a simpler content marketing strategy, I’m waiting for you on the inside.